High fashion and mass market retailers collaborations are always anticipated with bated breath – Stella McCartney for H&M, Jason Wu for Target and possibly even more exciting Isabel Marant for H&M. Fashion and beauty collaborations hold just as much excitement for me, and this newest one, Lancome x Alber Elbaz Collection, is no exception. Cue giddy school girl jumping! The collection launched on June 15th, and if you are a true beauty and fashion lover you are probably scrambling to get your hands on every piece. Here is a video preview of collection.
The Lancome x Alber Elbaz Collection will include:
A set of false lashes
4 different Color Design Eye Shadow Palettes
4 of Lancome’s Best Selling Mascaras:
Hypnose Drama, Hypnose Doll Lashes, Hypnose Star and Definicils
Both the palettes and the mascaras will have the same cartoonish and colorful motif with blue stars, red hearts, pink polka dots and green heavily lidded lashes. In Elbaz’ words, “eyes are the new fashion accessory.” As if the makeup pieces themselves weren’t amazing enough, Lancome has teamed up with Vogue magazine to host a series of exclusive fashion shows at flagship stores around the country, showcasing the eye looks with Vogue-curated fashion looks. Here are the three that are taking place in the Tri-state area:
Lord & Taylor
New York, June 18, 11:00am-7:00pm
Hosted by Natalie Joos, Tales of Endearment
Saks Fifth Avenue
New York, June 20, 11:30am-7:30pm
Hosted by Jessie Artigue, Style & Pepper
Bloomingdales
New York, June 20, 12:00pm-8:00pm
Hosted by Karla Maria, Shoe Signature
If you are interested in attending, go to the Lancome website to RSVP. At the event you will receive a makeover by a top Lancome makeup artist, custom mini issue of Vogue, and one-of-a-kind Lancôme makeup mirror, shopping bag, and Lancôme Show brochure, all embossed with Elbaz’s chic signature artwork – so FUN!
I was lucky enough to get a sneak peek of the collection and have been playing around with one of the eye palettes and I am in love!
All pieces are available on Lancome’s website and most major department stores.
What pieces from Lancome x Alber Elbaz Collection are you picking up?
Leave a comment below or tweet us @ThisThatBeauty or me @alittlebitetc!
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I just bought my first items from this collection and i have to say I love them! not only is the design absolutely amazing and everything looks so cute, the quality of the mascaras I got is really high too. What more could one ask for?
Very interesting. When I see a distinguished, expensive label partnering with a low-end or mid-level company it always lessens the prestige of the brand for me. High fashion designers command such high prices because they bare their souls in their incredible designs. They’re on the cutting edge of creating exclusive fashion, using exquisite materials. When I see that they’re catering to mass markets, that means they’re spitting out watered down versions of their work/products by using cheap materials, cheap labor, fast and simple designs. The mid-level company they’ve partnered with are raising prices for the consumers when the product probably isn’t worth that higher price they’re paying.