Urban Decay is in a New York State of mind! Join Urban Decay for a special one day only preview sale! This will be a limited edition 1,000 piece run exclusive for Sephora!
Stop in to Sephora to get the ultimate New York City makeover! There’s no better way to say “I New York†than with Urban Decay’s brand new limited-edition pop-up palette, Book of Shadows Vol. 111. 
This palette is not only full of sixteen gorgeous eye shadows, two Glide-on Eye Pencils and a travel size Eyeshadow Primer Potion, but pays tribute to the city that never sleeps through its revolutionary LED-lit palette designed with a pop-up scene of NYC landmarks.
Be the first to sample this extensive eye palette with a complimentary makeover at the heart of New York City – Sephora Times Square. This coveted 16 shade palette doesn’t even launch on Urbandecay.com until after Labor Day, and will not be available in-store at Macy’s, Sephora, and Ulta, until October 1st! Seriously, BE THE FIRST!
(Palettes can be purchased beginning at 1:00 PM with a three piece purchasing limit per customer.)
August 28th 1:00pm – 9:00pm Sephora Times Square
