Why does it have to be a "sin"?


If you’re already a card carrying member of the Urban Decay Primer Potion Cult, brace yourself…

Can you believe they have the nerve to call this bad boy “SIN”? Well lead me to the closest  confessional booth because I’m all over Urban Decay’s hot new Primer Potion. SIN is really cool because it combines the kick a$$ staying power of the first generation  primer, but adds a touch of champagne shimmer which totally turns things up a notch. Priming your eye lids just got interesting!
The two-in-one primer is meant to be worn under eye shadow or alone when you want just a hint of shimmer that gives off that “is she or isn’t she wearing makeup” vibe. I love that vibe! Don’t you?
Here I am below wearing SIN and doing my best to channel “is she or isn’t she wearing makeup”. If you favor said vibe, get your tail to Sephora and buy a tube!  

Urban Decay Primer Potion Sin is available exclusively at Sephora and sephora.com    
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