Estee Lauder: Keeping It Real/Relevant

When it comes to peddling posh beauty products, I imagine that it’s a constant hustle for brands to Keep It Real/Relevant while maintaining and growing their customer base.  As I was doing my ritualistic stroll of the cosmetics section in Macy’s Short Hills, I spied something fresh and sexy from Estee Lauder – Estee Lauder [...]

Estee Lauder: Keeping It Real/Relevant

When it comes to peddling posh beauty products, I imagine that it’s a constant hustle for brands to Keep It Real/Relevant while maintaining and growing their customer base.  As I was doing my ritualistic stroll of the cosmetics section in Macy’s Short Hills, I spied something fresh and sexy from Estee Lauder – Estee Lauder [...]