When it comes to peddling posh beauty products, I imagine that it’s a constant hustle for brands to Keep It Real/Relevant while maintaining and growing their customer base. As I was doing my ritualistic stroll of the cosmetics section in Macy’s Short Hills, I spied something fresh and sexy from Estee Lauder – Estee Lauder [...]
Estee Lauder: Keeping It Real/Relevant
April 9, 2009 By 2 Comments
When it comes to peddling posh beauty products, I imagine that it’s a constant hustle for brands to Keep It Real/Relevant while maintaining and growing their customer base. As I was doing my ritualistic stroll of the cosmetics section in Macy’s Short Hills, I spied something fresh and sexy from Estee Lauder – Estee Lauder [...]


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