ThisThatBeauty Previews: Meaningful Beauty by Cindy Crawford

When it comes to new beauty, you know me — game on! I mean. . . is my blog’s tagline not, “Benefit from my Obsession?” I joyfully and tirelessly sift through pretty packaging and lofty claims, all to uncover the best new beauty that you truly need to know.

Over the years I’ve blogged about my obsession with beauty infomercials. If I flip through the channels and come across one – it’s on! I seriously have a thing for these scripted 30-minute programs that are designed to pique, capture, and hold your interest…and then ultimately compel you to buy! Maybe it’s the beauty girl in me or maybe it’s because I secretly long for a career as a shopping network host (true story!). . . but whatever the reason, I recently found myself mesmerized by Meaningful Beauty by Cindy Crawford.

Meaningful Beauty Crème de Sérum: “Crème de la crème treatment takes a triple approach to combating the signs of aging with three powerful anti-aging ingredients: superantioxidant melon complex, anti-aging peptides and hyaluronic acid. “

For starters, clearly Cindy Crawford knows a thing or two about aging gracefully. She’s gorgeous! And not in the my-forefead-no-longer-moves sort of way. She really appears to take good care of her skin. My theory is that lots of preventative treatment in her 20′s has a great deal to do with the incredible skin she’s enjoying in her 40′s. Oh, so that’s where Meaningful Beauty comes in — it’s Cindy’s breakthrough secret for younger looking skin. Developed with Dr. Jean-Louis Sebagh, Anti-Aging Specialist, Meaningful Beauty is a comprehensive a skin care system that’s designed to moisturize, protect, hydrate, and rejuvenate. The formula lynchpin? A super anti-oxidant derived from a rare melon found in the South of France. What’s so incredible about this particular melon, you ask? Well, apparently, it decays at a much slower rate than traditional melon. Hmm. . .

Meaningful Beauty Skin Brightening Décolleté and Neck Treatment SPF 15
Firming Chest & Neck Crème: “Helps to firm, smooth and revitalize the often neglected chest and neck area. This new, advanced formula includes a skin brightening complex designed to diminish the appearance of age spots and SPF 15 to help protect skin against future damage.”

Well color me intrigued! For the next 30-days I’m going to give Meaningful Beauty a whirl. So follow along as I delve into the line and put the claims to the test. The complete line includes (I have placed an asterisk next to the products that I’m jonesing to try):

Skin Softening Cleanser

Antioxidant Day Crème SPF 20 UVA/UVB*

Crème de Sérum

Skin Brightening Décolleté and Neck Treatment SPF 15 *

Lifting Eye Crème–Advanced Formula*

Glowing Serum

Wrinkle Smoothing Capsules – Advanced Formula

Also for 30-days, to truly mimic the life of Cindy Crawford, who believes that “living a healthy life and staying young and beautiful is half about your skincare/beauty regimen and half about how you actually live your life.” (Amen, sister!), I’ll be engaging in lots of “meaningful” activities and tagging them on Facebook, Twitter, Instagram) as #CindyCrawfordYoung and @MeaningfulBty. My meaningful activities might include dinner with a dear friend in need of a break, volunteering down the shore post-Sandy, or treating my mom to a mani/pedi. You’ll just have to follow along to see!

So let’s go. Here’s to the next 30-days with Meaningful Beauty! Will I emerge a dead-wringer for Cindy Crawford? Probably not, but hey – a girl can dream. Will I emerge with improved skin? Well, I certainly hope so.

Be sure to follow me on my social media platforms (Twitter, Instagram, Facebook, Viddy) @ThisThatBeauty. Remember the hashtag #CindyCrawfordYoung. And also follow Meaningful Beauty at @MeaningfulBty.

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Felicia About Felicia

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Felicia Walker Benson is Editor in Chief for ThisThatBeauty and Social Media Beauty Editor at Bergdorf Goodman (her glorious day job!). For Felicia's complete bio, click on the "About Felicia" tab. Follow Felicia on Twitter @ThisThatBeauty

From time to time the good folks from various brands, PR companies, and marketing firms graciously provide product to ThisThatBeauty for editorial consideration. Much appreciated! However, ThisThatBeauty readers can take comfort in knowing that gratis product has never nor will it ever guarantee a mention on my little old blog. Simply put, I write about whatever I darn well please. Thank you very much!

For less sassy verbiage on how products make it to the prestigious pages of ThisThatBeauty, click the tab in the upper right hand corner labeled "Disclosure".

Trackbacks

  1. [...] the products I’m using. Today I want to bring you up to speed on my “Meaningful Activities”. [Click here for a refresher on my exciting 30-day Meaningful Beauty project] [Click here for a refresher on my previous "Meaningful [...]

  2. [...] Meaningful Beauty: Week Two November 26, 2012 By Felicia Leave a Comment It’s week two of my 30-day Meaningful Beauty experience and so far so good. While I will reserve a full product review for the four-week mark, I absolutely want to share my initial thoughts on a few of the products I’m using. . . and bring you up to speed on my “Meaningful Activities”. [Click here for a refresher on my exciting 30-day Meaningful Beauty project] [...]

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