Katy Perry for ghd: good hair day, every day

Katy Perry has a bubbly persona that is easy to love. Even when she is being serious I still see her as a bit playful.  In these  photos of her latest campaign for  ghd, Katy shows a sophisticated style that is exceptionally easy on the eyes.

Katy Perry is ghd’s Global Brand Ambassador and for their latest campaign, she is photographed by renowned fashion photographer Ellen von Unwerth in Los Angeles. The campaign features Katy in a series of striking scenarios. “The classic yet fashion forward images see Katy with an array of covetable, wearable hair looks and exuding confidence – a positive message to inspire millions of women to have a good hair day, every day.”


“Our new campaign brings the ghd brand promise of a ‘good hair day, every day’ to life,” said Paul Stoneham, Chief Executive Officer, ghd. “Katy and Ellen have created something really special in these images, capturing the essence of ghd today.”

Good hair day, every day – is the ghd’s core client promise and launched as part of the new campaign.  I’m a huge fan of ghd flat irons and for about a year I used this one, exclusively.

Stylist, Danilo, “created all of Katy’s looks using ghd gold series technology, capturing the effortlessly beautiful hair throughout the story. The diversity of the styles featured in the new campaign shows the versatility of the ghd range, the iconic ghd stylers, a range of professional-quality brushes and the capsule collection of styling products, ghd style.” To shop ghd’s line of products click here.

I like this look on Katy Perry. What do you think?

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Christene Carr About Christene Carr

Christene is a marketing and social media strategist who has worked with start-up companies as well as established brands. She takes a practical approach to beauty and her reviews and comments often focus on ingredients as well as efficacy. For Christene, being bored is never a concern...when she is not busy running marketing campaigns, testing beauty products and concocting new beauty potions, she is creating food and drink recipes, writing, making dresses, eating, or any one of a myriad of random things she thoroughly enjoys. Find Christene on her blog, www.christenecarr.com, and follow her randomness on Twitter @ChristeneCarr

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