NEW from Bumble and bumble

Bumble and bumble fans rejoice. New products are en route! This month, New York hair care brand Bumble and bumble will launch a range of products in two categories:

  • Mending – Designed to care for damaged, chemically-treated hair, weakened by color process, chemical straightening or perming
  • Quenching – Created for thirsty hair prone to dryness as a result of hot tools and blow-dryers or excessive brushing and combing.

The line touts a potent blend of pro-vitamin B5, phytantriol and panthenyl ethyl ether, and a lipid blend, which aids in mending and strengthening the hair’s cuticles.

There are four product treatments available:

  • Shampoo
  • Conditioner
  • Intensive masque
  • Leave-in complex

Bb.Quenching

  • Quenching Shampoo is a sodium-chloride-free gentle cleanser with panthenol to treat dry hair and improve hair texture for a smoother finish
  • Quenching Conditioner is a hydrating, conditioning and moisturising product with vitamin E and caprylic/capric triglyceride to help lock in moisture
  • Quenching Complex is a leave-in-treatment with sucrose and 3Ps, designed to smooth and strengthen hair cuticles
  • Quenching Masque is a weekly mask that helps to replenish, strengthen, protect and repair the hair’s natural moisture barrier

Bb Mending

  • Mending Shampoo is an ultra-mild, sodium-chloride-free cleanser formulated with moisture-balancing and conditioning properties to aid in prolonging hair colour
  • Mending Conditioner is a moisture-rich conditioner designed to boost chemically weakened hair for a softer finish
  • Mending Complex is a potent but lightweight leave-in product that coats, seals, protects and strengthen the cuticles for a smooth look
  • Mending Masque is a repairing mask with pantethine to strengthen the hair’s elasticity and shine

Visit www.bumbleandbumble.com for more information.

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About Felicia

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Felicia Walker Benson is Editor in Chief for ThisThatBeauty and Social Media Beauty Editor at Bergdorf Goodman (her glorious day job!). For Felicia's complete bio, click on the "About Felicia" tab. Follow Felicia on Twitter @ThisThatBeauty

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